29 March 2015

My way

I have been dabbling in doing my own thing for ages, I have done Burlesque, Pole dance costumes and dance costumes. All while working or studying.
So why not venture out and start my very own label.
I have a bit of a love for lingerie and Pole dance of course, but that might only be the start.

I knew it was going to be hard to start something from not much, and I decided I would do it anyway. Since I had taken the hard road all my life this wasn't going to be any different.

While working for a Jewellery company as a Christmas casual in Arbon, I met a lovely lady that was a seamstress herself. She was a constant inspiration and always helped me along the way. It was great to have someone to bounce ideas off and also show her some stuff that I had learned over the years.

She was starting her label at the same time as me, hers being more of a up market clothing label we helped each other when we needed to.

This gave me the confidence and also backing of a person who has lived in Switzerland longer than me, and I could count on her honesty and help.

I am going to start with my Etsy store, see how that goes.
My main problem will be the strength of the Swiss franc, export will be tricky. People like cheap and cheerful but I am not planning on being that kind of label.
I am hoping to make good quality items with great fabrics that will last several washes and wears.

Once I have sold a few items I am also planning on making a Couture range, which will be limited edition. Probably more for the stage and performances.

I have had a photo shoot with a great lady called Mara to give people a idea of what these items look like on the body. She is not a pole dancer, but a great sport and circus performer with Gravity Riders.
And she did me a great favor posing on and off the pole. 

 I am also very grateful for the help I got from the team at K├╝hnis Augenoptik in Rorschach, for letting me use their in equipment and cellar to shoot.

I am hoping my general line will become a great source for people to use in the gym, circus or on the pole.
These are just the start I have more designs I would like to make reality but for now I have to earn some money first to be able to purchase more material.

there will be more in the future :)

Lady A